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Insights for independent brands

Guides on leaving marketplaces, launching your own store, and using AI to produce content

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Case: How we launched the DH22.ru brand in 3 days (with only a phone photo)
Case
Featured

Case: How we launched the DH22.ru brand in 3 days (with only a phone photo)

In the world of e-commerce, they believe that launching a clothing brand requires six months, a team and large budgets. The DH22.ru brand came to us only with the product and a photo from the phone. After 3 days he had a website, content and first sales.

January 30, 2026
4 min
CaseDH22LaunchBrand
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D2C in Fashion: Why your Tilda store is losing 30% of customers (and why Next.js is the standard of 2026)
Technologies
Featured

D2C in Fashion: Why your Tilda store is losing 30% of customers (and why Next.js is the standard of 2026)

Designers like Tilda are good for landing pages, but for fashion e-commerce they are a “glass ceiling”. Next.js brings speed, asset ownership, and SEO. Thanks to the ready-made ETERN8 Core, the price has become affordable.

January 29, 2026
6 min
developmentecomtechnologies
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AI photography vs Regular studio: Battle of budgets 2026
Content
Featured

AI photography vs Regular studio: Battle of budgets 2026

Traditional shooting: 40-60K for 5 articles and 2 weeks of waiting. AI shooting: 15-25K in 24-48 hours. The math doesn’t lie—neural networks win in all respects.

January 28, 2026
4 min
aicontentsaving
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How to leave Amazon Marketplace and not lose sales: Confession of a seller 2026
Business
Featured

How to leave Amazon Marketplace and not lose sales: Confession of a seller 2026

In 2024, we complained about paid acceptances. In 2025 - for automatic promotions. We are at a dead end. Either close down or create your own technologies. This is how ETERN8 was born. And in this article I will tell you how we transformed an unprofitable store into a profitable D2C brand.

January 27, 2026
5 min
Personal ExperienceAmazon MarketplaceD2C
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Video 9:16 for Amazon Marketplace: Why photos no longer sell (and how to increase conversion by 300%)
Content
Featured

Video 9:16 for Amazon Marketplace: Why photos no longer sell (and how to increase conversion by 300%)

In 2026, marketplaces have become video platforms. Cards with video covers get 3x more clicks. If you still only have photos, you are invisible to the algorithms.

January 31, 2026
5 min
Video coverAmazon MarketplaceRichContent
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ETERN8

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